Category Archives: Home Selling

The Bifurcation of Today’s Real Estate Market

As a top producer, I try to share information of value with my fellow agents.  The other day in our weekly sales meeting I said that the word of the week is Bifurcation.  This is essentially a word meaning fork … Continue reading

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Masterpiece, Winslow Homer and the Art of Real Estate

Growing up, one of my favorite games was Masterpiece.  It was always an adventure trying to determine which pieces of art I liked, which were valuable, and which were forgeries.  The real estate market, in times of uncertainty, is much … Continue reading

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Talking About Location

Everyone’s heard the old adage, location, location, location.  But what does that really mean and why is it important? I had a partner years ago that explained it this way:  The first location in the phrase is in reference to … Continue reading

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Lions, and Tigers and Oh Yes, Da Bears

In 2011 I wrote an article entitled Lions and Tigers and Bears, Oh My!   In it I discussed the consumer confidence as being a drag on what could be an improving housing landscape.  We had just seen that the number … Continue reading

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Market Snapshot – May 2022

Year in and year out spring is Southern California’s strongest market.  Spring brings out the most buyers and the most sellers.  And May 2022 is no different.  Inventory is rising to meet the increased demand. One way in which things … Continue reading

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Rising Rates: What to do?

With interest rates expected to rise even further in the coming months, would be homeowners find themselves in search of options and solutions.  For many, especially Millennials who’ve never experienced rising rates, this is a time of great concern when … Continue reading

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The Inventory Crisis in Housing

There isn’t enough housing for the population.  Spoiler alert: That’s the end of this story.  I thought I might start this article with the conclusion, a literary trick often used by storytellers to build suspense.  Alas, there is no suspense … Continue reading

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A Trip to the Moon

As I look back on the year in real estate with an eye towards 2022, I am reminded of Georges Melies’ famous 1902 movie, A Trip To The Moon.  Despite being 120 years old, the movie holds up because it … Continue reading

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Selling Real Estate During a Pandemic – Are You Kidding Me?

I have been selling real estate for a long time.  I have seen recessions, stock market crashes, speculation and finance driven real estate crashes.  I’ve seen booms and busts, sold new tract homes and resold custom estates.  I however, wouldn’t … Continue reading

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The Elephant in the Room (And It Is Us)

In my 31 years of selling real estate, certain things have remained true.  The 3 most important words for example, are now, always have been and will always be, location, location, location.  For investment, find the cheapest house in the … Continue reading

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